Detailed Programme

  1. Before you begin (10 min)

  2. Module 1 - Introduction to the world of strategy (45 min)

  3. Module 2 - Introduction: Generating insights via strategy analysis (10 min)

  4. 2.1 - Assessing the economic attractiveness of a market (30 min)

  5. 2.2 - Assessing the competitive advantage of a business (40 min)

  6. 2.3 - Are you ready for the new game? (15 min)

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